No matter what you spend on radio advertising, your return on investment is going to be the same: one to one.  For every dollar you put in, you get a dollar's worth of air-time back.

Radio promotions are different.  They cost far less than advertising, yet generate many more on-air mentions, all while the disc jockeys use the same message points you'd supply for a recorded advertisement.  The result?  A 25 to 1 return on investment.  This is measured simply by the astonishing amount of airtime the DJ devotes to it.

Got your attention?  Learn more about radio promotions and why they are so effective; check out the results from some recent promotions; and read what clients and radio stations are saying about Lingo.  Then listen to the disc jockeys going on and on (and, in some cases, on and on and on...) about our clients.

Now imagine them talking about your business.